Support Breast Cancer Awareness in Oman

Muscat: Floward, the go-to online flowers and gifts delivery destination in MENA and UK, has concluded its annual Pink October campaign in Oman in collaboration with the Oman Cancer Association, reaffirming its commitment to supporting breast cancer awareness and standing by patients and survivors across the Sultanate.

As part of this year’s initiative, 10% of sales from Floward’s exclusive Pink October collection will be donated to the Oman Cancer Association to support their programs focused on awareness, early detection, and patient care. 

In addition to donations, Floward hosted a flower workshop in partnership with the Oman Cancer Association community, bringing together cancer patients and survivors for a creative and uplifting session where participants designed bouquet arrangements from Floward’s floral collection. The workshop served as a moment of joy, healing, and empowerment through creativity. 

Floward also held internal employee awareness sessions led by medical professionals, emphasizing the importance of early detection and health education, reinforcing the company’s belief that awareness begins within. 

Through this year’s Pink October campaign, Floward continues to transform thoughtfulness into meaningful action, standing alongside patients, survivors, and the organizations leading the fight against breast cancer.

Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages last-mile same-day delivery to ensure the best customer experience.